Louise speaks at WordPress Tunbridge Wells meetup
We are delighted that the WordPress Tunbridge Wells Meetup invited our founder, Louise Towler, to speak about making a Greener WordPress at their October meeting.
Byte-sized Impact: A greener future for your WordPress website
Louise’s passion for website design and development started in 2003, when she began creating websites from her home office, leading to the founding of LT Consulting, later rebranded as Indigo Tree in 2016.
Recognized as a Women in Innovation award winner, she has spoken at Brighton SEO on WordPress and Core Web Vitals and completed notable courses at Brunel Business School and the Royal College of Art.
Currently, Louise is working on Kanoppi, a tool for measuring WordPress carbon footprints, and enjoys attending WordCamps to stay updated on digital trends.
Sustainable website design
Louise started by talking about website design, what makes great design and poor design can be costly with inefficient websites and frustrated visitors.
Bytes and data
She then followed this with a summary of bytes and data and the issue of data generation and storage.
Poor design has an environmental impact with wasted energy, water, and resources.
A typical data centre uses about 3-5 million gallons of water per day
Professor Venkatesh Eddameri, Water Resources Centre, Texas State University
Greener WordPress websites
Louise then discussed how to design a greener, sustainable WordPress website including:
Finally, Louise talked about the benefits of transferring less data per page and gave a demonstration of how Kanoppi can help measure and monitor your WordPress website.
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Louise Towler
Founder of Kanoppi and WordPress agency Indigo Tree, with deep expertise in WordPress websites, technical SEO and commercial performance for clients across the UK.
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